SEO.
11 min read
How to find & fix broken backlinks pointing to 404 pages on your site (and a look at some of the crazily high authority links that top brands are wasting)…
Building high authority links is hard.
That said, if you want to gain a competitive advantage and rank for high competition search terms, you’re going to need great links (and for us as an agency, that means using digital PR to combine engaging content assets, creatively contagious stories and PR tactics).