Join our hosts James Brockbank (Digitaloft’s Managing Director) and Liv Day (SEO Lead) as they share how to turn your internal subject matter experts into active contributors to your SEO and PR success. They’ll be revealing processes and collaboration frameworks we’ve rolled out for our clients.
In this exclusive webinar for in-house and brand-side marketers, we’ll show you how to win buy-in from internal experts, and how to make it easy for them to contribute meaningfully to your content and campaigns.
Whether it’s product specialists, advisors or even sales teams, their insight can transform your output… but only if you can get them on side. In fact, many in-house marketers tell us that getting such buy-in is one of the hardest things to make happen.
We’ll walk through proven methods to extract their knowledge without slowing down delivery or taking too much of their time, and show you how to build repeatable collaboration systems that result in expert-led content and PR campaigns that set you apart from the competition, help you create something that LLMs couldn’t produce and add real value to your audience.
