Digital PR Strategist

We’re looking for someone who...

Has at least 2-3 years’ of experience in PR, ideally agency side, but we’re also open to in-house PR.
Can demonstrate consistently hitting KPIs across a number of client accounts, through different tactics including creative campaigns, newsjacking, thought leadership and product PR.
Is confident managing clients, presenting strategies and building strong, long-term relationships across a number of clients across different sectors.
Can show standout ideas that have consistently driven great results for clients.
Understands how Digital PR contributes to SEO growth and can align PR with wider SEO strategy.
Understands how Digital PR can drive visibility in AI-powered search.
Has experience using SEO tools and software.
Brings strong project management skills and the ability to organise priorities and meet deadlines.
Has experience in leading client meetings and is confident in this setting.
Has strong written and verbal communication skills.
Is ambitious, proactive and has a desire to drive success and exceed client expectations.

With support from a PR Manager, you will manage a number of key client accounts at the agency, ensuring you are smashing their KPIs and driving organic growth.
You will manage your clients and all comms in a timely, polite and enthusiastic manner. Making sure all clients are happy and in turn, retained each month. You will also attend quarterly client strategy sessions to showcase results, pitch concepts and further the relationship.

Building standout campaign decks full of ideas that are guaranteed to earn relevant links and coverage that drive real growth.
You will put together tight Digital PR strategies for your campaigns, which smash targets and are easy to follow, working on the strongest story first.
You will have a thorough understanding of the SEO goals for each client and how this aligns with the Digital PR strategy.
You will ensure all campaigns are amazing, impactful and tell strong stories to the press. You will work alongside the Research & Data team to ensure your campaigns are as strong as they can be.
From pitching reactives to launching data-led campaigns, you will excel when it comes to earning links and coverage for your clients, with support from the wider team. From thorough, targeted media lists to impactful headlines, you will know the ins and outs of pitching and love being the one to earn links for your clients.
Monitoring and reporting on account performance, ensuring success is communicated beyond just the coverage numbers.

A salary of £29,000 – £32,500 per year depending on experience.
An unlimited holiday allowance.
£1k per year training budget to attend conferences and workshops or use in another way to develop your skill set.
An agency-wide wellness programme, private health cash plan and access to mental health first aider support.
Encouragement and support to speak at industry events and write for top publications.
Opportunities to represent the agency at awards events across the globe.
Flexible working including remote, office-based, hybrid and work from anywhere.
An enhanced maternity and paternity package.

If you think you have what it takes to join Digitaloft as a Digital PR Strategist, we’d love to hear from you.

Please send a copy of your CV and a cover letter to:

Amy Irvine (Client Strategy Director): [email protected]

Chloe Meadows (Head of Digital PR): [email protected]