From link building to replatforming, from audits to outreach, at Digitaloft we pride ourselves on having an incredible wealth of knowledge and talent within the agency. And now, we're bringing that knowledge to you.
Each month, a different member of the Digitaloft team will be sharing their insights and advice on a different topic to help marketers and in-house professionals alike in their day to day work.
In this episode of LoftTalk, Digitaloft’s Commercial Director, Nina Edwards, and Head of Business Development, Beth Crowe, will dive into key strategies brands should prioritise when collaborating with their digital marketing agencies as we head into 2025.
Nina and Beth will be discussing:
- The processes that your agency should be implementing from day one to ensure streamlined communication and maximum value. - Setting clear expectations to ensure alignment from the outset. - How to avoid common pitfalls like scope creep that can derail projects. - Creating a seamless partnership that drives growth and success. - Ensuring your marketing strategy aligns with your business goals and how your agency KPIs lean into these. - Maximising ROI by improving transparency and collaboration. - Strategies to make your agency feel like an extension of your own team. - Why strengthening your agency relationship is critical for success in 2025.