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Looking for an AI SEO agency that builds visibility in AI search, not just Google rankings?
AI search is rewriting the rules. We help future-facing brands secure visibility in Google’s AI Overviews and AI Mode, tools like ChatGPT, and other emerging AI search engines.
Performance-led GEO, rooted in data, strategy, and innovation
Capture brand visibility where AI engines shape customer decisions
GEO that’s measured by citations, mentions, and real revenue impact
We're proud to be trusted by:
Confused about how AI search is affecting your brand's bottom line? Let's change that.
Most businesses are still guessing when it comes to generative engines.
You might be asking:
‘We’ve invested in SEO, but how do we stay visible when AI rewrites the SERP?’
‘What role do content, links, and technical SEO play in generative search?’
‘How do we measure success in a world where traditional ‘rankings’ don’t exist?’
The challenge isn’t effort – it’s clarity.
Generative engines select answers based on topical relevance, authority, and context. GEO works when your brand is structured for and trusted by AI and when that visibility leads to leads and revenue.
That’s where Digitaloft delivers.
If you’re not part of the answer, your competitors will be.
The game is changing, but it’s all still to play for. To lead the pack in AI search, you need to act now.
Generative search doesn’t show 10 results; it shows one. Brands that act now will dominate mindshare.
AI results prioritise authority. Without clear signals that help LLMs understand and trust, brands won’t make the cut.
Search is shifting fast, with top-of-the-funnel visibility fragmenting across new and unfamiliar spaces. Delay now means irrelevance later.
We’re the only choice for brands that...
→ Want to translate SEO, PR, and content investment into AI visibility that wins trust and grows revenue.
→ Need expert guidance on how to optimise for the LLMs of today, tomorrow, and the future.
→ Struggle to prove ROI from early AI search experiments and need clarity.
→ Are ready to measure success in citations, mentions, and qualified leads instead of rankings.
→ See generative search as an opportunity, and want to use it overtake the competition.
→ Want to lead the pack, not chase the tails of competitors in a new era of search.
Ready? Let's grow...
if you're looking to grow your brand's organic visibility with SEO, content and digital PR, book a call with one of our experts, share your goals and let's chat on how we can help you to hit these.
Proof, not promises.
We don't just talk about growth—we deliver it. Our work fuels sustainable organic traffic, earns high-authority media coverage, and drives real revenue for businesses just like yours. No vanity metrics. No shortcuts. Just proven strategies that create lasting impact.
A structured approach to winning in the new state of search.
GEO, AIO, AEO, LLMO, AISEO…whatever you’ve heard it called, the reality is the same: generative search is here, it’s evolving fast, and there’s no fixed rulebook.
Our structured approach gives you a framework to act with confidence, aligning technical SEO, content, and digital PR so every effort compounds instead of scattering impact.
But structure doesn’t mean rigidity. Because GEO is evolving fast, testing and iteration are built into our process. We track what earns citations, what drives mentions, and what translates into revenue, and then refine obsessively.
Here’s how we turn uncertainty into a repeatable path to growth:
Phase 1: Mapping Opportunities in AI Search.
We identify where your brand can win visibility across generative engines and how to make it happen.
In-depth technical and content audits
Commercial keyword mapping and prioritisation
Competitor and market opportunity analysis
Custom roadmap tied to revenue goals
Cutting the fluff and establishing confidence that GEO isn’t guesswork. With us, it’s a clear, revenue-focused plan to outperform the competition.
Phase 2: Making Your Brand LLM-Ready.
Next comes fixing critical technical and structural gaps that stop AI engines from surfacing your content.
Testing structured data for large language model (LLM) retrieval
Logical site architectures for discoverability and topic-based performance
Prioritised technical fixes with real-world impact
Entity alignment to ensure engines “understand” your brand
The result? A growth foundation you can rely on – technically robust, strategically aligned, and ready to compete in the new state of search.
Phase 3: Crafting Content Built for Citation.
We create and optimise content that AI engines understand and trust enough to cite in generative answers.
Full-funnel content campaigns engineered around clear topic entities
Service, category, and product pages optimised for AI readiness
Informational content structured so LLMs can surface specific sections of a page in answers
Content refreshes and expansion to fill semantic and topical gaps
With authoritative, well-structured content, we ensure that your most valuable pages are seen, remembered, and acted upon by the target audiences who matter.
Phase 4: Building Off-Site Authority That LLMs Trust.
AI visibility isn’t just based on what you say about your brand. It’s also dependent on what others say about you in relevant, high-authority publications.
Digital PR campaigns aligned with GEO goals
Editorial coverage and links from high-authority sources
Thought leadership content to strengthen how LLMs connect your brand with key topics
Authority built intentionally around your highest-value topics
This means brand reputation and visibility move hand-in-hand, building trust with both audiences and algorithms.
Phase 5: Testing, Refining, and Scaling What Wins.
We’re obsessed with improvement. Our teams measure what drives visibility and iterate fast to stay ahead of the game…and your competition.
Tracking LLM mentions, citations, and referral traffic
Iterative testing of what engines surface and, most importantly, why
Refining strategies based on performance data, not assumptions
Scaling the tactics that deliver leads and revenue for your business
It’s a feedback loop that keeps your brand ahead of competitors – proof that GEO isn’t a one-off project but a compounding growth engine.
Every second spent thinking about doing GEO leaves you lagging behind.
GEO is one of the most powerful levers for future-proofing visibility and revenue…but only if it's done with the right strategy executed by a growth partner that knows what's what.
Want citations and mentions in AI results, not just traditional rankings?
Need a GEO framework that turns uncertainty into measurable growth?
Ready to see your brand surfaced in AI Overviews, Gemini, ChatGPT, Perplexity, and more?
Let's make GEO your competitive edge in the new state of search today.
book your free strategy call
What our clients say.
hear what it's like to work with Digitaloft; real feedback from the brands we've helped grow.
Jacob Jones
Company AEvery contact at Digitaloft has been a pleasure to work with, each feeling like an extension of our team.
Richard Moffatt
OLBGDigitaloft is the most professional, talented, high output agency I've ever had the privilege of working with.
Rachel Entwistle
WanderThis is a remarkable achievement and we genuinely thank you for your work!
Ryan Calvert
Hiatt HardwareOur collaborative approach means we consistently produce results, earning quality, relevant coverage.
Natalie Byrne
JD OutdoorWe told Digitaloft that we had a simple goal; high quality links and they consistently exceed our expectations.
Mitesh Desai
Landys ChemistIt’s great working with everyone at Digitaloft and I would recommend your services to anyone.
George Bowden
Utility BidderWithout a doubt the best results and communication I've ever received working with an agency.
Benn Walsh
TravelLensThank you for all the work that you've done over the last two years and the fantastic results we've experienced.
Theo Tucker
Bill Plant Driving SchoolI want to thank you for helping us achieve success that has translated into improved organic performance.
Juan Vargas
ex-Compare the MarketThe quality of the service and the agency's work output are both absolutely top notch. No easy feat.
George Bowden
Utility BidderThe quality of the service and the agency's work output are both absolutely top notch. No easy feat.
Daniel Cooper
Harley Street Skin ClinicWorking with Digitaloft over the past couple of years has had a great impact on our business.
Kora Habinakova
John CottonExpert insights that give you an edge.
Forget generic advice—this is where industry leaders turn for expert insights, exclusive research, and proven strategies to stay ahead and dominate search.
![How much content do top-ranking eCommerce category pages really have? [2025 study]](https://digitaloft.co.uk/wp-content/uploads/2025/08/getty-images-pxTdIY0PWSA-unsplash-scaled.jpg)
View more of our insights
Why choose Digitaloft?
We let our results do the talking—our case studies prove exactly what we deliver. But if you need a few more reasons why we're the right agency for you (and why we're nothing like the ones that let you down), here they are:
Without Digitaloft.
Invisible in AI results while competitors capture market share.
No effective framework for measuring success in generative search
Wasted SEO, PR, and content investment that doesn’t translate into AI visibility
Outdated tactics chasing rankings that no longer exist
Disjointed execution with no commercial accountability
With Digitaloft.
Entity-first optimisation to build the signals AI engines rely on.
Authoritative coverage via PR that fuels trust in generative answers
Semantic content frameworks designed to be cited, not ignored
Integrated SEO, content, and PR aligned for GEO success
Commercial focus on visibility that drives leads and sales, not just mentions
Got questions? We have the answers.
Generative search is new, and it’s natural to have questions. We’ve pulled together the ones we get asked most and answered them with the clarity you need to decide if GEO is right for your brand.
Generative Engine Optimisation (GEO) is about ensuring your brand is visible in AI-driven search results. The likes of Google AI Overviews to ChatGPT, Perplexity, Gemini and so on. Unlike traditional SEO, it isn’t about rankings, per se; it’s about citations, mentions, and brand visibility inside the answers generated by conversational AI platforms.
SEO ensures visibility in traditional search results. GEO builds on those foundations but adapts them for the way AI engines retrieve and ground information. There’s a lot of hype and hearsay going around at the moment about how optimising for LLMs is entirely different to optimising for traditional search engines. The truth? Yes, there are nuances in terms of how tactics are applied…but the fundamentals remain largely the same.
We track AI citations, LLM mentions, referral traffic from generative engines, and the commercial impact of those touchpoints. The goal is visibility that leads to leads and sales, not just mentions.
Yes. While there is a lot of strategic crossover between SEO and GEO, traditional SEO alone doesn’t guarantee visibility in AI search. Dedicated GEO strategies leverage SEO, PR, and content for generative engines specifically so your investment translates into future-proof visibility.
We optimise for Google AI Overviews, Bing Copilot, ChatGPT, Perplexity, Gemini, Claude, and other emerging LLM search platforms. Each has different retrieval patterns, and our framework adapts to them all. We work with your business to learn which AI engines are most valuable to you before developing our strategy.
Generative search is still evolving, but structured changes (like entity optimisation, schema, and high-authority coverage) can quickly influence visibility. GEO is a long-term investment, but testing and iteration help us secure early wins while building a sustainable advantage.
We work with ambitious B2C and B2B brands across industries like eCommerce, lifestyle, SaaS, and travel. The common thread is that they see the importance of future-proofing visibility and want to lead, not follow, in generative search.
We can do all the heavy lifting (strategy, planning, execution, reporting), but collaboration is always key to long-term success. We’ll need your input on brand priorities, subject matter expertise, and approvals to ensure everything aligns with your commercial goals.
Yes! In fact, that’s where we add the most value. GEO is an evolution of the strategies we already deliver. We make sure your investment in SEO, content and PR also translates into visibility in generative engines.
Generative search evolves fast. Our team is actively testing across AI engines, analysing retrieval patterns, and refining strategies as the landscape shifts. You’ll benefit from a live framework that adapts in real-time.
Say hello to the team behind our clients' success.
Our SEO strategists, content specialists, and digital PR pros are pioneering the frameworks brands need to succeed in generative search. As a team, combine technical SEO expertise with AI-focused innovation to put your brand ahead of the curve.
Joss Woodend.
Technical SEO Manager