SCHEDULE

09:00

DOORS OPEN

09:00 - 10:00

Arrival! Enjoy tea and coffee in the foyer, and join us for some great networking opportunities!

10:00 - 10:05

WELCOME

MC: CHLOE MEADOWS

10:05 - 10:25

Dayna McAlpine

Deputy Editor at HuffPost UK

Listen Up PRs – This Is What Journalists Actually Want In Their Inbox

5 mins to change stages 10:25 - 10:30

10:30 - 10:50

Katy Powell

Founder at Bottled Imagination

How to Get Your Boss to Sign Off on PR Ideas

5 mins to change stages 10:50 - 10:55

10:55 - 11:15

Mark Rofe

Digital PR Specialist at Digital PR Course

How to Build Links Like a Billionaire

break [30 mins] 11:15 - 11:45 11:15 - 11:45

11:45 - 12:05

Olivia Smith

Client and Growth Director at One AS

Digital PR Painkillers: Optimising Your Agency-Client Partnership

5 mins to change stages 12:05 - 12:10

12:10 - 12:30

Bri Godwin Huyke

Senior Digital PR Manager at Journey Further

Across the Pond and Into the Press: Mastering U.S. PR

5 mins to change stages 12:30 - 12:35

12:35 - 12:55

Zoe Burke

Editor at Hitched

I Delete 30+ Pitches a Day - Here’s Why

lunch [1 hour] 12:55 - 14:00

MC: Amy Irvine

14:00 - 15:00

EXPERT PANEL

Chloe Meadows (Host), Anita Bhagwandas, Charlotte McManus, Christopher Megrath, Danielle Wroe, Dayna McAlpine

40 minute panel discussion / 20 minute audience questions

break [30 mins] 15:00 - 15:30

15:30 - 15:50

Maria Amelie White

UK SEO Lead at TUI

The Power of Paid, Organic, and Social Working Together to Maximise Revenue

15:50 - 16:10

Kirsty Hulse

CEO at Neuroworx

Afraid to Hit Send? Why Overthinking Is Killing Your Career (and How to Stop)

16:10 - 16:50

James Brockbank

Managing Director at Digitaloft

Digital PR’s Dirty Little Secret: Most Of The Links You're Earning Have No Impact On Metrics That Actually Matter

Drinks Reception 16:50 onwards

09:00

DOORS OPEN

09:00 - 10:00

Arrival! Enjoy tea and coffee in the foyer, and join us for some great networking opportunities!

10:00 - 10:05

WELCOME

MC: ELLIE WRAITH

10:05 - 10:25

Lau Miguez

Senior Digital PR Strategist at Lau Miguez Ltd

So You've Promised a Client You Can Do Spain... Now What?

5 mins to change stages 10:25 - 10:30

10:30 - 10:50

Jonas Grünfeld

Senior Digital PR Director at Prosperity Media

Level Up Down Under: Adapting Your Digital PR for Australia

5 mins to change stages 10:50 - 10:55

10:55 - 11:15

Sophie Rhone

Digital PR Strategist & Owner at Cupid PR

Digital PR: Ideas That Win Links and Wow Clients

break [30 mins] 11:15 - 11:45 11:15 - 11:45

11:45 - 12:05

Millie White

Senior Digital PR Manager at Digitaloft

Why Link KPIs Aren’t an Accurate Measure of Success Anymore, and What Is

5 mins to change stages 12:05 - 12:10

12:10 - 12:30

Matt Cayless

Founder & Director at Bubblegum Search

How digital authority PR is redefining brand influence

5 mins to change stages 12:30 - 12:35

12:35 - 12:55

Charlie Clark

Founder at Minty Digital

Thinking Beyond the Link: How Digital PR Influences AI Search

lunch [1 hour] 12:55 - 14:00

MC: ELLIE WRAITH

14:00 - 14:20

Danielle Neah Amponsah

Digital PR Consultant and Co-founder at Handnote

Digital PR Dilemma: Should You DIY or Bring in the Pros?

14:20 - 14:40

Emma and Ruta

Co-Hosts of Blame It on Marketing

Why are We Always Getting the Blame?

14:40 - 15:00

Becca Peel

Digital PR Account Director at Tank

A Content Goldmine: Using Internal Data Sources for Digital PR

break [30 mins] 15:00 - 15:30

15:30 - 16:50

MAIN STAGE ONLY

drinks reception 16:50 onwards